by Third Eye Design Studio (Heather) | Jul 29, 2026 | Search Engine Marketing Tactics, SEO
Why is my website not converting? It’s a question many business owners ask when they see plenty of website traffic but very few inquiries. Occam’s Razor says the simplest answer is usually the right one. This month, I had two clients worried because their... 
by Third Eye Design Studio (Heather) | Jul 14, 2026 | SEO
Have you ever wanted to learn how to validate your business idea before you invest time and money in developing it? You can do that with a keyword and AI search to find that out. I use my program Keysearch and AnswerThePublic to do just this. It’s part of my... 
by Third Eye Design Studio (Heather) | Mar 9, 2026 | How to Apply Search Engine Optimization to Your WordPress website, Marketing Online on a Budget, Search Engine Marketing Tactics, SEO
I’ve been using this month (mercury retrograde time) to step back and look at my own website the same way I do with clients – starting with strategy. Before redesigning anything, I begin with a website audit service to see what people are actually searching for... 
by Third Eye Design Studio (Heather) | Feb 9, 2026 | Business Strategy, SEO
Affordable SEO for Small Business I recently had one of those “ohhh… that’s how it really works” moments with SEO. I finally fully understood and implemented website siloing – building optimized content around one main page and strategically interlinking related... 
by Third Eye Design Studio (Heather) | Nov 24, 2025 | Marketing Online on a Budget, SEO, Social Media Tips
I was helping a client with her email newsletter the other day – walking her through the steps and getting ready to send – when we started talking about what to actually write in it. As we brainstormed, I realized one of the best sources of newsletter... 
by Third Eye Design Studio (Heather) | Oct 27, 2025 | Business Strategy, SEO, Small Business
I check my website traffic stats pretty often—maybe even too often—but lately, I’ve noticed an interesting trend: some of my traffic is coming from ChatGPT. A business coach I know mentioned that some of her clients are seeing less traffic from paid Google Ads, while...