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Why Does Branding Matter? A Cookie Exchange Lesson

Why Does Branding Matter? A Cookie Exchange Lesson

by Third Eye Design Studio (Heather) | Dec 22, 2025 | Graphics and Illustrations

I went to a cookie exchange recently, and it was really fun. I can honestly say my molasses cookies tasted amazing. They’re my grandmother’s recipe, and I make them exactly how I like them. But I didn’t dress them up at all. No sugar dusting, no drizzle, no festive...
What is Consistency in Graphic Design and Branding?

What is Consistency in Graphic Design and Branding?

by Third Eye Design Studio (Heather) | May 28, 2024 | graphic design, Graphics and Illustrations

What is Consistency in Graphic Design and Branding? Consistency in graphic design and branding is ensuring your visual elements—logos, colors, typography, and imagery—are consistent across the board wherever you are visible. If you like to do things yourself, it is...
Canva vs Photoshop

Canva vs Photoshop

by Third Eye Design Studio (Heather) | May 22, 2023 | graphic design, Graphics and Illustrations, Industry News, Small Business

Canva vs Photoshop I have been playing around with Canva over the past few months.  I still love Photoshop and Illustrator as the graphic designer’s choice, but I can see the benefits of Canva. Here are some key differences between Canva vs Photoshop....
How do you get inspired?

How do you get inspired?

by Third Eye Design Studio (Heather) | Dec 15, 2022 | Creative Director, Creativity, Graphics and Illustrations

I was just reading an article on Communication Arts on what inspires creativity.  If you want to check it out, the article is called “Five Designers Share Their Treasured Finds”.  For me, I can find my creativity by doing research online, and looking at...
Font Choices

Font Choices

by Third Eye Design Studio (Heather) | Sep 7, 2022 | graphic design, Graphics and Illustrations, Website Tips and Tricks

Did you know font choices are an important part of your branding, whether it be a new logo or website?  Whenever I begin a new project, I send out a creative brief to be filled out and sent back, so I can get an idea of the look and feel. Guidelines for Font Usage...

Free or Low cost images for your website or promotional work

by Third Eye Design Studio (Heather) | Jan 19, 2019 | Graphics and Illustrations, Internet Marketing, Marketing Online on a Budget, Small Business

For the most part, I have been able to get many great quality images on the many free stock photo websites.  Here are a few of the places I use as resources for great free and low-cost images for your marketing.   Pixabay.com Stockvault.com Pexels.com www.vecteezy.com...
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