Hi, I am up on vacation visiting my family and friends from Connecticut, where I grew up and left for Florida back in 1995.  I am having a great time but had an interesting conversation with my high school best friend last night.  We were talking about old times and where we are now versus back then and I asked her if she ever thought or had any clues I would be working as a self employed web designer. 

She said she didn’t know the exact field I would end up in but knew I would be doing something on my own, being self employed.  Her answer was quite simple.  “When you called me up and suddenly said the hell with Connecticut and I am moving to Florida, I always knew you would end up doing your own thing.”  She was right, I had $400 in my checking account in August 1995, packed up my boxy little car,  hit the road to Florida, and never looked back.

Part of  the entrepreneur, or self employed mindset comes from taking risks.  An easier route would be calculated and planned risks, but sometimes it just takes making a snap decision that feels good and then going on trust that you are doing the right thing and everything will work out.  That is what I did fifteen years ago and although I have had my ups and downs, it turned out all right.

I have always wondered why whenever I do a bit of marketing for myself…such as email new clients, go to networking events, etc…I get results, but not always DIRECT results.  For instance, I might meet someone who is interested in getting a website designed…I follow up a few times and don’t hear back, they aren’t ready…whatever.  But, I do find that I did put the effort out, I expected results…and then, possibly, a few days later, people from out of nowhere start to call or email me and book projects!  I believe this is law of attraction in action.

I have been reading a book by Penny Pierce called “Frequency”.  In one of the chapters she goes into great detail about how just noticing and taking action gets the energy moving.  Noticing you are putting the effort out, expecting and visualizing results.  She even talks about how just taking your mind off of things you want to diminish is also good for getting rid of things you don’t want anymore.

Yes, let’s be practical.  Ignoring the bills that need to be paid is not going to get rid of them…but obsessing about how little money you have in your account and how many bills need to be paid is noticing and attracting more of lack.  A better idea is to pay the bills, be responsible, but focus your attention on bringing the money in and taking action.

My thought in the new year of 2010 is to take action, noticing, and visualizing, just a little bit, day by day.  Most of the time I take action when I have time and not many things to work on.  I believe it would be better to work at marketing a little bit each day.  I think with just a little bit of effort and expecting results I will get the call from out of nowhere but also on a consistent basis.

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Heather is the owner and creative director of Third Eye Studio, a graphic/web/art studio located in Lake Worth, South Florida.

…specializing in creative and unique custom print and web design. Let me help you grow your business!