What is a QR code?
What is it?
A QR code is like a bar scan for a mobile phone that scans the code and stores the information on your phone for quick access. The code originated in Japan and is called “Quick Response”. Basically, all you have to do is download a QR reader for your smart phone and you will be able to use this new technology. Here is my QR code for easy sign up to my newsletter.
What can you use a QR code for?
You can use it for your newsletter sign up, link to a facebook fan page, coupons, a paypal point of sale link, on a business card with a link to your website or contact information, on a t-shirt, and more. How about a product display with a QR code on each to purchase the item?
Do I need one?
You might. I think a QR code is great on all printed material such as your business card or postcards. Posters and signage would benefit well from a QR code. Need some more ideas, check out this handy website for using a QR code.
How to get started on using a QR code for your marketing
The first step is to download the application for your smart phone. I did a search for QR code reader Android on my phone and installed it. The next step is to generate a code, which you can do for free at QR Stuff. Then I played around with some of the codes I generated and made a few of them to test out but it appears you can link to just about anything on the web with a QR generator. New Technology and new ways to Market!
If anybody is interested in getting a QR code on your business card, postcards or whatever please feel free to contact me!
Heather is the owner and creative director of Third Eye Studio, a graphic/web/art studio located in Lake Worth, South Florida.
…specializing in creative and unique custom print and web design. Let me help you grow your business!
Introducing a new marketing service, Text Message marketing. How does it work? Inform your clients or customers with an opt-in to your text marketing via email, printed postcard, or point of sale sign. They receive up to 8 text messages a month of new promotions, events, etc. This is a great new service to compliment your email campaigns and 
SEO tip…use the keyword gems in the names of your graphics on your site…they will show up in 
I just wanted to talk about website stats, only because I did a keyword analysis for a client of mine and she gave me access to the stats she is PAYING for on her website hosting. So, it occurred to me that not everybody knows you can get FREE website analytics with 
If you have a blog, posting your blog articles and then sending the blog post link out on social media platforms such as facebook, twitter, digg, reddit, stumbleupon…and more. Search engines like good content, so the more good content you have the better chance you have of people liking it, linking to your website, and spreading it around for you, which in terms helps with page rank.